About Bay of Connections

Bay of Connections supports sustainable economic development in the wider Bay of Plenty, including the Eastern Bay of Plenty, Western Bay of Plenty, Rotorua and Taupō.

The area, which amounts to more than 34,000 square kilometres of fertile land and sea, presents an abundance of opportunities in a range of sectors. The wider Bay of Plenty is home to over 347,000 people, and generates $19.5 billion per year, equating to 5.5 per cent of New Zealand’s GDP (source: Infometrics, Regional Economic Profile to March 2022). 

Our goal is to deliver regional, transformational, and long-term cultural, economic, environmental, and social benefits for the communities we live and work in.

With a focus on collaboration and communication, we work as an economic development catalyst for the region, bringing together communities, businesses, agencies, working groups, and local and central government to advance opportunities across our area. Our approach is focused on helping ensure alignment where it makes sense, minimising the potential for duplication, providing thought leadership and advocacy, and delivering bespoke projects.

Bay of Connections is governed by an independent skills-based Leadership Group.

To get the latest economic snapshot of the region, check out our Information Hub.